My Approach
Why pick a typical writer?
Work with an atypical one.
My process is a bit different (say hi, neurodiversity). Good, because you aren’t here for the same-old thing.
Here’s my personal approach to copywriting, and how the differences benefit you.
I am one nosy nelly.
My clients say I’m not like other writers. I really get to know your brand. Your challenges. Your audience and their challenges. I ask a lot of questions, and listen to your answers.
Photo: Solving mysteries, like “Can I sneak selfies at 221B Baker Street?” It was, without a doubt, elementary.
I connect the dots.
My curiosity sparks my creativity. I have a knack for spotting patterns, and my non-linear thinking helps me come up with ideas that others miss. These connections bring info to life, like stars forming constellations.
Photo: Much dots, so wonder. Wow. Lantern festival in Chiang Mai.
I pair strategy with style.
Left brain, right brain…why not neurodivergent brain? I’m analytical yet creative too, so I can uncover insights and how to convey them in compelling ways. Without sacrificing clarity for the sake of cleverness.
Photo: I’ll find you the right path up. Unless your project is this wall, because I did not top that ledge. Not even a tiny bit.
I deliver spot-on copy.
That is, on-time, on-brand, and on-message. What can I say? I get unusually into my work. Thankfully, you get something rare, too: punctual copy that sounds like you and lands just right.
Photo: Too on the nose? Shucks, I was hoping you wouldn’t spot it.
I put a ring on it.
True partnerships take work and dedication. Good thing I’m fiercely loyal and service-minded. You and your deliverables always matter to me, because the honeymoon is never over.
Photo: Hobbiton, where I am tall. I’m so loyal, Samwise made me his gardener.
